I was skeptical about how to get from our old brand to something that I was excited about. The team did an amazing job of facilitating the process in bite-sized chunks. They were very thorough and we felt satisfied with each phase. We came away with a brand that is so exciting to us, our team, and our customers!
Alicia’s process was thorough yet efficient. She presented a range of design options for consideration, compared them to the competitive set, and worked closely and flexibly with our team. She brought in additional resources as needed to make sure the work was top quality. I valued how she developed an understanding of our business needs and created a plan to address those needs that was realistic based on budget and time constraints.
Alicia is gifted in taking the smallest spark of a brands essence and turning it into a creative fire. She constantly seeks to understand the core purpose of our brands and then brings that to life through her creative efforts. Her ability to deliver purposeful branding work is unmatched.
767 Pearl Street, Suite 240Boulder, CO 80302